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6 Best Loyalty Program Ideas

In the past, you are used to businesses that offer a customer loyalty program. You are possibly making use of the loyalty card if you shop at a grocery store, or perhaps, you have another one that you use when ordering for your favorite morning latte in a coffee shop. On the other hand, wouldn’t you want to provide something that is quite more interesting for your customers over a simple card swipe? Here are 6 ideas that you may consider to have the best loyalty program for them:

Make This Special

It may sound great to have your shoppers paying something straight to be part of your business’ loyalty program. In any case, isn’t a loyalty program supposed to save them money? However, when you introduce and promote your loyalty program in a way that customers see it as something that is elite, particular for VIP customers, you could make it look appealing. Of course, this will mean that you will really need to deliver rewards, offering huge discounts or any other special freebies exclusively for the members of your loyalty program.

Make It like a Game

A loyalty program does not need to be completely boring. You can actually add some twist to it to make your customers more eager to join the program. Make this as something that is a bit more interesting through turning it into a game. You can offer your customers a punch card and then if they fill it up with either meals or visits, permit them to enter into the raffle wherein they can bring home a great prize.

In your customer loyalty programs, you can offer more than just a usual discount and rest assured that your customers would be interested to take part.

Do Good

Though your customers are happy with receiving rewards, they will also love having something to give to other people. While customers order a lot of meals, you could offer them a chance to give back to the community by donating money or food to a charity. It will make them see that your business is concern about others.

Provide Experiences

Free food and discounts are appreciated at all times and yet experiences are considered to be the welcome alter of pace. You may try to offer access to an exclusive VIP dinner for customers who will be ordering a specific number of meals within the covered period of time. It will build customer loyalty then it will also help you in strengthening your relationships.

Work in Collaboration with another Business

You don’t really have to provide your services as rewards. Think about working in partnership with another local business that offers products or services that match with yours.

Use POKET Loyalty Program Software 

Your shoppers might be on POKET anyway so why not take advantage of POKET customer loyalty program? For each selected number of check-ins, offer your customers with big discounts or rewards. There is no need for using plastic loyalty cards as everything takes place on mobile. POKET Customer Loyalty Software is specifically designed to making CRM and loyalty program simply rewarding and beneficial not just for the customers but also to merchants. People all together face one common problem and that is to carry too many vouchers and loyalty cards in their wallets, and also, the inconvenience of filling up the required forms in each time they want to participate in a new program. POKET aims to make a change and resolve those concerns and you can also trust them when it comes to marketing automation.

A customer loyalty program does not need to remain the same as typical old and boring cards. Try to provide something that is fun. Let POKET help you learn how. Visit them at www.poket.com today!

5 Ways to Increase Sales and Repeat Visits

Today, business owners are spending more of their time in trying to get new customers that they fail to pay attention to the simplest and most important source of profits: repeat customers. New customers would always increase profits as well as the brand awareness for your business. On the other hand, attracting and grabbing the attention of your prospects is ten times more expensive than being committed to your existing customers. Not to mention that repeat clients are more likely to spend a lot on your services or products over the new ones.

In the perspective of a business owner, it is vital to find out the best way to establish a customer base which will return for more. So, what your business does to persuade your existing customers to have their second visit to your store? Here are five smartest ways to gain and keep repeat customers:

Build Your Email List

Using an email list is among the greatest ways to be in contact with your customers on a more personal way. With your email list, it will not be hard for you to keep your customers updated on the latest news associated with your business then you can send them some “thank you” notes and offer them exclusive information regarding your upcoming special promos and events.

Email has become a remarkable marketing medium to increase sales and attract repeat business, not just because it permits you to share promotional details but it is for the reason that it allows you to develop a relationship that is more personal with your valued customers. Every time that your new customers provide you their emails, it is a way to show you that they have trust in your brand and you have to cherish and good relationship with them.

Have Special Customer Rewards and Promotions

A good way of attracting repeat business is offering exclusive rewards, vouchers and discounts to your customers. Your best shoppers are those who have been showing loyalty to the brand of your business. Through offering exclusivity, you portray that you are giving importance and you reward consumer loyalty, hence encouraging customers to return and make more visits to your store. Such offers can be higher and better discount rates, quicker customer service and instant access to release of a new product.

The concept is to offer incentives that will distinguish your loyal customers from the rest of the group and show them that you appreciate their loyalty. Most companies are doing this through creating rewards program and membership programs which can help to make customers feel that they are important. Also, marketing automation can help.

Offer Discounts

Another good way to attract and gain repeat customers is offering regular discounts. It can be entering a coupon or coupon code in every order or by sending your customers an email informing them about the monthly specials that your business is providing. A discount provides customers the reason to deal with you for the second time. It can give something to your customers that they could use to help keep their experience with your business good and fresh within their minds. Just be sure that the coupon or discount is creative and good enough.

Make a Positive Customer Service Experience

Excellent customer service is among the most significant ways to get repeat customers. Consumers primarily select where they purchase based on the product’s price and quality, yet they would repeat business depending on their past shopping experience involving your business.

Pay Attention to your Competition

Even the greatest consumer service experience means nothing to shoppers when the business remains incompetent. Ensure that your business’ services and products are always the utmost value to consumers. When you cannot lower your price just like your competitors, ensure that your customers understand how your business worth the extra cash.

Follow these tips and you will be glad that you did. To develop the best loyalty program for your business, visit www.poket.com today.

Why Do Retail Businesses Really Need Loyalty Program Now?

The competition between businesses is continuously going tougher and it became harder and harder for retail businesses to persuade their prospects to choose them and their products or services. If you are really that serious of getting new customers and you want to beat your competitors, you should realize that it’s time to give back to the community and to those people who never stop from patronizing your products or services. Show them your appreciation for their loyalty to your business.

Why Should You Have a Loyalty Program Today?

These days, more companies came up with a loyalty program to give thanks to their valued customers and also to increase their profits. People, even those who are rich, are still very interested in getting freebies. They can’t resist any special promos offered to them. Just imagine that when you decided to offer some of your products with discounts for a day and you announce it a few days before the scheduled date, people will take advantage of that opportunity.

Consumers today are more practical when it comes to spending their money and buying anything. They take advantage of special promos and discounts. What more if you will be offering a loyalty program for those who are buying your products or availing your services for months to years?! People love rewards and loyal customers simply deserve to have these. So how you will be able to come up with the best loyalty program for your customers? Here are some important things that you should consider so you can also implement a loyalty program in your business today:

Think about the Concept

With a rewards or points-based customer loyalty program, the customers would have fun in spending more on your business because you guaranteed to them that the more points they get from their purchases, the greater rewards they will get soon from your company. The rewards can range from having pricey designer items for free to even all-expenses paid vacation trip courtesy of your business. So what are you still waiting for? Pamper your customers and make them willing to continuously patronize your company.

A Rebate Program

A customer loyalty program that is less fancy is a rebate program. It’s where a customer can get a percentage from their item’s total cost as a coupon or a voucher that he or she can use in paying for more items from your business. It is really an ordinary customer loyalty program as compared to a rewards system. This will give your company some extra profits because over the rebate customer loyalty program your customers would end up in spending more on your products or services. It is for the reason that coupons can’t be exchanged for real money or it can be used for other purposes.

Loyalty = Profits

More people are still viewing that being capable of providing your loyal customers with excellent customer service doesn’t automatically guarantee a company that consumers will stay. It is why there’s a big need for an efficient customer loyalty program. Whilst exceptional customer service could end in a customer buying your product or service more often, a well-designed customer loyalty program would ensure that they will never choose your competitors and will suggest your services to your friends.

To get started, you need to use the customer loyalty software. Let POKET help you come up with the best program for your retail business. Visit www.poket.com to learn more.

The 4 secrets to create successful loyalty programs

Loyalty programs are not just trends; they are becoming an innovation in the field of marketing. They have been very effective in maintaining customers and eventually generating new customers for certain companies and businesses.

 There are different rewards program that has been created for buyers to stick to a particular brand and effectively, customer reception increases year after year. But with all the success in this structured marketing technique in generating new loyalty membership, do companies really get paid off with what they are rewarding their clients?

 Some study would suggest that not all are getting their fair share from their rewards program. The program’s success may sometimes vary in different sectors.  But this coequality between the profit and rewards may be cause by some failures in the process of initiating the loyalty program. But really how can one deliver lasting value to their loyalty programs?

 Here are some secrets in managing loyalty programmes and acing this marketing trend:

 Go mobile

Give your customers a full experience of your loyalty programs. Use one of the best technologies to facilitate your rewards program—mobile. Since almost consumers use phones nowadays, get your customers hooked by providing them a mobile loyalty program. You may integrate payments and mobile technology to make transactions a lot fun. And instead of punch cards you can have customer loyalty software like mobile applications to make your reward program more convenient for your clients.

 Using other technology like customer loyalty software to boost your market can be a very clever idea. You may also use other software like mobile CRM to check your business wherever you are and see how your rewards program are working.

 Strategize in maximizing loyalty programs

There are great ways and strategies to maximize loyalty program without hurting your sales. You can award discounts in times that you are losing customers to boost sales. You may also give free services and grant redemption coupons in idle days or hours that you do not have a lot customer.

 If you are a hotel for instance, you may offer great hotel discount during weekdays or working hours. Restaurants may also have unlimited soda or free salad in hours and days with lesser customers.

 Build partnerships

One of the characteristics businesses with successful loyalty program is that they are tying up with other businesses to provide rewards. A shop, for instance, may give discount coupons for a restaurant or a spa. The same spa or restaurant may also give discount coupons for buying something in that particular shop. This way, you do not have to shoulder all your expenses for your rewards because your partners will shoulder that for you. This rewards strategy can help you broaden your reach.

 Answer customer problems with rewards

Freebies are always parts of some loyalty programs. Solving your customer’s problem when they purchase a product from you is always a good idea to pump up sale. Say if you cater online shopping, you may give customers free delivery. When you are selling gadgets, you may give your customers free screen protectors or leather cases.

 One last thing to note for a successful reward program or mobile loyalty program, always put in mind that to get loyal customers your reward program should be consistent and should be loyal to your brand. Let it be that way, and you’ll be sowing great benefits from loyalty program in no time.